PQ Coach Essentials

On-demand coaching and business development training — by coaches, for coaches.

This week only: Get the full curriculum at 50% off with code BF50.

Get 50% off PQ Coach Essentials

This Week Only: Build Your Coaching Foundation at Half the Cost

For a limited Black Friday window, you can join PQ Coach Essentials for:

  • $600 for the first year (regularly $1,200)

  • Use code BF50 at checkout

  • Includes a free year of Applications (our ongoing personal mental fitness membership)

  • 30-day money-back guarantee — explore everything with zero risk

  • $600 credit toward full PQ Coach membership when it reopens in March 2026

You get the complete on-demand training library from the PQ Coach program — fully unlocked from Day 1 — so you can strengthen your coaching skills and your business structure on your schedule.

Claim 50% off – use code BF50

Why Coaches Join Essentials During Black Friday

  • Tick Icon

    Is this you?

    If any of this sounds familiar, Essentials was designed for you:

    You want to grow your coaching side-hustle into a consistent, full-time practice.

    You already have a solid coaching business, but you’re ready for a more scalable, PQ-powered way to grow.

    You’ve been “stuck” at the same revenue level and want a more structural solution than another one-off course.

    You experienced the power of the PQ Program and want to bring that same transformation into your coaching.

    You’ve tried different coaching tools and methods, and you can see the value of integrating them into a single operating system.

    You want to differentiate yourself as the coach who helps clients build lasting mental habits, not just short-term insights.

    If even one of these is true, Essentials gives you the structure, curriculum, and support to move forward with clarity and confidence.

  • Tick Icon

    Fix the weak spot in your coaching practice

    Most coaches who take our Core 4 Client-Getting Audit discover at least one weak spot that quietly limits their growth:

    1. Niche Clarity
    You can help many kinds of people, but that breadth makes you invisible to the ones who would actually hire you.

    2. Offer Strength
    You can describe what you do, but prospects don’t feel an urgent reason to say “yes” now.

    3. Appointment Flow
    You have good months and lean months, with no predictable system for filling your calendar.

    4. Conversion Confidence
    You’re an excellent coach, but when it’s time to discuss investment and commitment, something tightens and the moment slips away.

    PQ Coach Essentials is built to strengthen these four capabilities with specific frameworks, language, and practice — not just general advice or marketing “tips.”

    You don’t have to guess what to fix next. You follow a proven structure.

Your PQ Coach Essentials membership Includes

You get over 75 hours of training, demonstrations, and tools — fully unlocked from Day 1 — so you can go straight to the material that matches your current needs.

  • PQ Coaching Life Cycle

    • A complete roadmap for guiding clients from Saboteur awareness to sustained Sage-powered behavior change.

    • Session structures that help you open, deepen, and renew coaching relationships over time.

  • PQ Model Training

    • Step-by-step training in the full PQ operating system: Saboteurs, Sage Powers, and Self-Command.

    • Coaching demos that show you how to make every session experiential, not just conversational.

  • Saboteur Discovery Session Training

    • A simple, repeatable blueprint for helping clients see the real cost of their Saboteurs in performance, wellbeing, and relationships.

    • Language that makes the value of your coaching tangible and easy for clients to share with others.

  • Kickoff & Renew Sessions

    • How to launch engagements with clarity, set expectations, and create obvious moments for renewal.

    • Frameworks that help clients see their progress and want to continue.

  • PQ Coach Vault

    • A curated library of coaching sessions that apply PQ to real-world challenges: conflict, forgiveness, difficult colleagues, grief, faith, and more.

    • Watch how experienced PQ Coaches navigate complex situations, then adapt the language for your own practice.

  • Recent Live Cohort Recordings

    • Access to training and Q&A sessions from recent PQ Coach cohorts.

    • See what other coaches are asking — and how they’re applying the material.

  • Sage Business Development: The Core 4

    • Get clear on your ideal niche and the paradox of growth.

    • Craft an offer that creates urgency to act now, not “someday.”

    • Build a simple, repeatable system for generating appointments.

    • Learn how to close in Sage mode — without pressure, drama, or self-sabotage.

  • Your Niche & Irresistible Offer

    • Expand and then focus your understanding of who you serve and what problem you solve.

    • Practice your pitch in a way that feels natural and aligned with your values.

    • Learn the Sage Money Mindset so you can charge in line with the value you deliver.

  • Generating Appointments

    • Identify the levers that turn an interested audience into booked sessions.

    • Learn ways to stay relevant in a changing market through content, talks, referrals, and more.

    • Differentiate your brand through your association with PQ and mental fitness.

  • Converting Appointments

    • Use PQ-aligned conversations to help prospects make clear, confident decisions.

    • Turn happy clients into raving fans who refer others to you.

    • Learn how automation and simple systems can help you move beyond purely referral-only growth.

  • PQ Coach Essentials Learning Hub

    • A dedicated online hub for your PQ Coaching and Business Development tracks.

    • All your videos, handouts, and resources in one organized place.

    • Learn at your own pace, with the flexibility to pause and return as your schedule allows.

  • Free Year of Applications

    • Continued access to new personal and professional content in the PQ app for 12 months (a $349 value).

    • Modules that help you apply PQ to stress, conflict, leadership, parenting, health, relationships, and more.

    • Guidance to deepen your own PQ practice so you’re coaching from a place of strength, not depletion.

  • 1 / 3
    The pricing showed me that Shirzad is committed to the bigger picture – it is priced to get commitment rather than short term profit. I am looking forward to certification and ability to promote myself as a PQ Coach.
    Jon Wilson Certified Professional Co-Active Coach
  • 2 / 3
    This program ties in nicely with the MBSR training, yogi training, and IPEC training I have received. It ties in, but it’s also the undercurrent of all.
    Erin Ward Erin Ward Coaching
  • 3 / 3
    PQ Coach will absolutely 100X my life, my relationships, and my business! Thank you, thank you, thank you!
    Stephen Hinds Hinds Consultants

Your Membership Benefits

PQ Coach Essentials $600 (normally $1,200) 50% off this week – save $600 Use code BF50 for 50% off

PQ Coaching Life Cycle – a complete coaching roadmap that shows you how to structure every engagement with clarity and confidence.
included

PQ Model Training – learn Saboteurs, Sage Powers, and Self-Command through clear demos you can apply immediately.
included

Saboteur Discovery Session – a simple, repeatable blueprint to help clients recognize what’s holding them back.
included

Real Coaching Recordings – watch experienced PQ Coaches navigate conflict, emotion, and breakthroughs in real scenarios.
included

Niche Clarity Tools – define exactly who you serve so your message lands with the right people instantly.
included

Irresistible Offer Framework – turn your coaching into a compelling offer that inspires clients to take action now.
included

Appointment Flow System – learn the few levers that reliably fill your calendar without scripts or hustle.
included

Sage-Aligned Selling – use a humane, grounded enrollment process that increases client commitment without pressure.
included

Business Development Library – 50+ modules covering pricing, packaging, messaging, and predictable business structure.
included

Fully Unlocked Curriculum – access all coaching and business content on Day 1 so you can start exactly where you need most.
included

Access to PQ Applications (a 349/year value) – strengthen your personal mental fitness with new in-app modules for stress, conflict, leadership, and relationships.
included

Upgrade Credit – apply your full $600 Essentials payment toward full PQ Coach membership when enrollment reopens.
included

30-Day Money-Back Guarantee – explore everything for a full month and get a complete refund if Essentials isn’t right for you.
included

Our coaches will always have access to our best prices. We may increase the price in the future, but your subscription rate will be locked in and guaranteed for 12 months.
PQ Coach Essentials $600 (normally $1,200) 50% off this week – save $600 Use code BF50 for 50% off

Your Membership Benefits

PQ Coach Essentials

$600 (normally $1,200) 50% off this week – save $600

Use code BF50 for 50% off
  • included

    PQ Coaching Life Cycle – a complete coaching roadmap that shows you how to structure every engagement with clarity and confidence.

  • included

    PQ Model Training – learn Saboteurs, Sage Powers, and Self-Command through clear demos you can apply immediately.

  • included

    Saboteur Discovery Session – a simple, repeatable blueprint to help clients recognize what’s holding them back.

  • included

    Real Coaching Recordings – watch experienced PQ Coaches navigate conflict, emotion, and breakthroughs in real scenarios.

  • included

    Niche Clarity Tools – define exactly who you serve so your message lands with the right people instantly.

  • included

    Irresistible Offer Framework – turn your coaching into a compelling offer that inspires clients to take action now.

  • included

    Appointment Flow System – learn the few levers that reliably fill your calendar without scripts or hustle.

  • included

    Sage-Aligned Selling – use a humane, grounded enrollment process that increases client commitment without pressure.

  • included

    Business Development Library – 50+ modules covering pricing, packaging, messaging, and predictable business structure.

  • included

    Fully Unlocked Curriculum – access all coaching and business content on Day 1 so you can start exactly where you need most.

  • included

    Access to PQ Applications (a 349/year value) – strengthen your personal mental fitness with new in-app modules for stress, conflict, leadership, and relationships.

  • included

    Upgrade Credit – apply your full $600 Essentials payment toward full PQ Coach membership when enrollment reopens.

  • included

    30-Day Money-Back Guarantee – explore everything for a full month and get a complete refund if Essentials isn’t right for you.

Our coaches will always have access to our best prices. We may increase the price in the future, but your subscription rate will be locked in and guaranteed for 12 months.

Try PQ Coach Essentials for 30 Days, 100% Risk-Free

You don’t have to guess from the outside.

  • Explore the full curriculum.

  • Watch the coaching demos.

  • Start applying the frameworks in real conversations.

If, within the first 30 days, you don’t see value in PQ Coach Essentials, contact our Support team and you’ll receive a 100% refund of your Essentials payment. No hassle. No fine print.

We insist you get your money back if you don’t feel the program is right for you.

Satisfaction Guaranteed: 30 Days Money Back

How the Upgrade Path Works

When you’re ready to go further, full PQ Coach membership opens the doors to client access and live support.

What full membership adds:

  • Live Q&A sessions with Shirzad, Jeff, and the PQ team

  • Monthly business development practice sessions

  • Access to the private PQ Coach channel in the app

  • Ability to guide clients through the PQ Program using our platform

  • Coach Dashboard to track client progress

  • Eligibility for ICF CCE units (up to 80)

  • Option to become a Certified Positive Intelligence Coach

  • Profile listing in the Coach Marketplace (with certification)

How upgrading works:

When PQ Coach membership reopens in March 2026, you’ll receive an invitation to join.

Should you choose to upgrade, your full $600 Essentials payment becomes a $600 credit toward your membership.

There’s nothing you need to do now — Essentials simply gives you the foundation to get the most out of that next step.

Why join Essentials now:

You get the lowest price of the year, you strengthen your coaching and business skills today, and you stay first in line — with a $600 credit — when you choose to upgrade later.

Join Essentials at 50% Off — Use Code BF50

Frequently Asked Questions

Your membership runs for one year from the day you join and renews annually at the then-current Essentials price unless you cancel.

Yes. You can cancel your renewal any time before your next billing date. You’ll keep access through the end of your current term.

PQ Coach Essentials gives you the complete on-demand training library for PQ Coaching and Sage Business Development, plus a year of Applications for your own growth.

Full PQ Coach membership adds live sessions, client access to the PQ Program, the Coach Dashboard, CCE units, optional certification and listing in the Coach Marketplace.

PQ Coach Essentials is for coaches who have completed their foundational mental fitness training through the PQ Program or the PQ Coaching Grant Program, and who want ongoing tools, community, and support to grow their coaching impact and business.

To join PQ Coach Essentials, you must:

  • Have completed the foundational PQ Program or the PQ Coaching Grant Program (including the 6-week core curriculum), and

  • Be actively coaching or preparing to coach clients (externally or as an internal/corporate coach).

The Essentials curriculum is delivered through the online Learning Hub. You get instant access to all videos, handouts, and resources. You can move through the material at your own pace.

Live sessions are not included in PQ Coach Essentials.

Many coaches start with 1–2 hours a week. Some coaches immediately tackle specific sections (like the Core 4 modules or Saboteur Discovery Session) to solve an immediate need, then slow down.

Because Essentials is on-demand, there is no “behind.” You can pause and resume as your life and business require.

No. Essentials is used by executive coaches, life coaches, internal coaches, leadership consultants, and more. If you coach humans — and want a stronger structure for both transformation and business growth — Essentials will support you.

No. PQ is designed to integrate with what already works in your practice. You keep your existing methods and add a powerful, science-backed operating system on top.

Our Support team is here to help. Reach out through our knowledge base or live chat to ask your questions.

Be Part of the Future of Coaching — Starting This Week

This Black Friday window is the most affordable time to:

  • Strengthen your weakest Core 4 capability

  • Deepen your PQ coaching skills

  • Build a more structural, Sage-based business foundation

  • Lock in a $600 credit toward full PQ Coach membership

Use code BF50 before the Black Friday window closes.

If you’re ready to move beyond “trying to figure it out on your own,” join us.

Get 50% Off — Use Code BF50